More Mobile Marketing Tips

Every marketer needs some inspiration from time to time. Check out these creative campaigns and marketing tips that made headlines recently:

  • Marketing to millennials? Combine mobile with user-generated content, according to this.
  • Lionsgate targets mall shoppers via mobile with movie trailers, calendar reminders for opening dates
  • GrubHub unleashes Snapchat's potential with daily challenge, food giveaways
  • Office Depot demonstrates marketing uses for wearable technology
  • What's the key to success for a brand's mobile app? Sustained engagement, not just downloads. 
  • Twitter is testing a click-to-call button for ads, making it easy to connect with businesses and brands
  • Better Homes draws 10,000 entries via an Instagram contest