We hope you had a nice holiday weekend and smooth transition back to work. If you've been too busy to keep up with marketing and technology trends, we've done it for you. Here's a summary of the latest headlines of significance for marketers and business leaders.

For marketers:

Kraft launches creative campaign offering summer-themed recipes, rewards via mobile. http://ow.ly/ybhiY
Five key ingredients in the world's best mobile marketing campaigns. http://ow.ly/ygkjE
Mobile marketers see great success with geo-fencing techniques. http://ow.ly/ys7g6
Interesting court ruling on text message campaign violations. Taco Bell not responsible, but the agency is. http://ow.ly/yRHnH
Great read on ways to improve mobile marketing. We especially love "ditch the random and make it local." http://ow.ly/yUsZS
Study shows email marketing drives more sales on mobile devices than social media marketing does. http://ow.ly/z0OXH

For business leaders:

Study says retailers are playing catch-up with mobile, starting with responsive website design. http://ow.ly/ylxCZ
#HelpMePlease. Consumers see social media as the new customer service department. http://ow.ly/yuy8p
Customer experience matters! Avoid these 13 customer service mistakes. http://ow.ly/ywp9k
Wall Street Journal Technology Guru Walt Mossberg shows how PCs are merging with smartphones. http://ow.ly/z0N7B
Study shows that shopping via mobile helps (not hurts) local commerce, particularly when offering mobile coupons. http://ow.ly/z0ONO